About LaSnug

Honest numbers, openly explained.

An independent guide to what pet insurance should cost — built calmly, for owners, not for lead-gen.

LaSnug exists because shopping for pet insurance is unnecessarily murky. Most “free quote” tools hide their math and are really lead-collection forms. We do the opposite: show you a realistic price band first, explain how we got it, and only then point you to insurers.

How our estimate works

Our monthly estimate is generated from a transparent model, not pulled from an insurer. It combines five inputs:

  • Species base rate — anchored near published U.S. averages (dogs cost more than cats; rabbits and birds less).
  • Breed risk factor — breeds prone to costly hereditary conditions are weighted higher.
  • Age — premiums rise as pets get older.
  • State — local veterinary costs vary widely, so your state adjusts the figure up or down.
  • Coverage level — Essential, Balanced, or Premium changes both the price and what's included.

We then show a low–high band rather than a single number, because real premiums also depend on the limit, deductible, and reimbursement rate you choose with each insurer.

These figures are estimates for guidance only — not quotes, offers, or guarantees of any price. Your actual premium comes from the insurer after you apply.

How we make money

LaSnug is free to use. When you click through to an insurer and buy a policy, we may earn a commission at no extra cost to you. That never changes the estimate you see, and we only list insurers we'd genuinely consider ourselves.

What we are not

We are not an insurance company, agent, or broker, and we don't sell policies or collect your details to resell. We're an independent information service. For advice specific to your situation, speak with a licensed insurance professional or the insurer directly.

Keeping it current & getting in touch

Pet insurance pricing changes over time. We review our base rates and breed factors regularly and date each update. Spotted something that looks off, or want to reach us? We'd genuinely like to hear from you at hello@lasnug.com.

Ready to see your number?

An honest monthly estimate for your pet — free, and in about a minute.